“Cal on the Springfield Run” 1966 by Danny Lyon
Cal and his buddy are drinking bottles of Like. I’d never heard of it, but wikipedia had.
The name was originally used by 7 Up in the 60s for its diet lemon-lime soda, later renamed Diet 7 Up. But in 1982, 7 Up introduced Like Cola as a caffeine-free alternative. Its slogan was Made From The Cola Nut. A wonder it didn’t take off.
Actor Kevin Dobson and comedian Tim Conway were spokespersons for Like. Check out this 1982 commercial where Dobson kicks ass arcade-style in a Like-themed Pac-Man knockoff.