Apple Gives a Nod to Newton with New ‘What is iPad?’ Ad”

MacRumors points out that the wonderful new back-to-roots iPad spot (while it stands on its own) is actually a pretty unmistakable homage to the original “What is Newton?” ad, which holds up pretty well after two decades of shifting color palettes and film stocks.

This is just the sort of advertising I shudder with joy to see Apple doing. It takes us out of Crate and Barrel and puts us everywhere else.

via @buzz

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